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About StratInt Research

Our Mission

Preserving Reputation: Transforming Data Into Trust for Pharma and Biotech Success

Welcome to our world — a place where the intricacies of pharma and biotech are ingrained in our DNA.

SIR provides a 360-degree, real-time perspective that turns data into insights and protects your company’s reputation.

It’s not just our focus or mission — it’s our calling.

We understand the complex and nuanced landscape of pharma and biotech, with a diverse range of stakeholders including but not limited to policymakers, the scientific community, investors, healthcare providers, and patients.

That’s why we’re passionate about tailoring our solutions to meet the individual needs of each and every client. Our approach is specifically designed to engage and connect with our clients’ target audiences.

As the sole measurement and analytics company focused on pharma and biotech, we have the expertise to help you transform data into trust for your success.

Our Values

Innovation

We thrive on challenges, and we are driven to constantly improve the way data is interpreted. This reveals new ways for our clients to gain insights from their data and leverage them for success.

Commitment to Excellence

Everything we do is shaped by a relentless attention to detail and a passionate commitment to delivering high-quality, real-world benefits for our clients.

Customer Obsession

Rather than a dispassionate data vendor, we work to develop an understanding of our client’s business and customize all our deliverables to meet their specific needs and goals.

Respect and Integrity

Building relationships of trust is essential to our team, both internally and with our clients. We therefore honor privacy, honesty, and individuality, and take full ownership of our work.

Innovation

We thrive on challenges, and we are driven to constantly improve the way data is interpreted. This reveals new ways for our clients to gain insights from their data and leverage them for success.

Commitment to excellence

Everything we do is shaped by a relentless attention to detail and a passionate commitment to delivering high-quality, real-world benefits for our clients.

Customer obsession

Rather than a dispassionate data vendor, we work to develop an understanding of our client’s business and customize all our deliverables to meet their specific needs and goals.

Respect and Integrity

Building relationships of trust is essential to our team, both internally and with our clients. We therefore honor privacy, honesty, and individuality, and take full ownership of our work.

Why we are different

An exclusive focus on the life sciences sector

We are proud to be the only measurement and analytics company dedicated to Fortune 500 pharma and biotech companies, providing you with an unparalleled, 360-degree, real-time perspective of the pharmaceutical landscape.

Meticulously selected analysts who feel deeply passionate about the work they do

We believe that delivering quality is our professional calling and responsibility. Talent, grit, and determination drive this commitment to quality.

Complete integration with our clients’ day-to-day business operations

We believe that to give our customers exactly what they need, we have to deeply understand exactly what they do. We obsess over everything we deliver to our customers, no matter the requirements.

The right combination of AI and human expertise

We automate what we can with a relentless focus on innovation. But nothing can replace the power of the human brain — it’s what allows us to constantly reimagine what’s possible and challenge the status quo.

Meet the team

Our founder

Lusine Kodagolian

The founder of StratInt Research brings two decades of experience helping organizations tackle their most complex measurement challenges. As both a consultant and in-house expert, Lusine has delivered analytics services to a long list of Fortune 500 firms and non-business entities such as the US Department of Defense and Georgetown University.
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We all have access to the same data. How we interpret that data makes all the difference. It’s the nuances that make our company what it is today.

Ross Cronkrite

Insights Director
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Mitchell Lapierre

Analytics Manager
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Gabrielle Hunt

Account Manager
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Kaia Rosen

Account Manager
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The StratInt team of analysts is passionate about revealing the connections between data and business outcomes. It takes a special combination of skills: discipline for data crunching and agility for understanding each of our client’s new, unique business and market. This is why we embrace curiosity, lifelong learning, and a purpose-driven approach to data analysis. Above all, we love what we do, and we are relentless in our pursuit of excellence.

At StratInt Research, we strongly believe in the “90/10 Rule” of Analytics and know that our work is only as good as the expertise and commitment of our team, which is why we encourage curiosity, lifelong learning, and a purpose-driven approach to data analysis. Above all, we are passionate about the work we do and relentless in our pursuit of excellence.
img team group r1

The StratInt team of analysts is passionate about revealing the connections between data and business outcomes. It takes a special combination of skills: discipline for data crunching and agility for understanding each client’s unique business and market. This is why we embrace curiosity, lifelong learning, and a purpose-driven approach to data analysis. Above all, we love what we do, and we are relentless in our pursuit of excellence.

Let us help you transform data into intelligence today

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Lusine Kodagolian

Founder

As someone deeply interested in human behavior, Lusine is passionate about finding the connections between corporate actions and their impact on stakeholder perceptions, and translating those findings into logical insights and recommendations for her clients.

She recognized early on the need for a tailored approach when searching for those connections, and knew that generic templated reports would never work. She made sure that approach was fundamental to StratInt, where all deliverables are customized to the specific, unique business challenges of each client.

Her vision when creating StratInt Research was a company powered by human creativity and aptitude, capable of bringing together all of a client’s relevant data to discover the story being told across all channels.

Originally from Armenia, Lusine moved to the United States to pursue her graduate degree in Communications and Research on a full scholarship from San Jose State University. As a strong advocate for work-life balance, Lusine enjoys being an active and involved parent. She is also a voracious reader, music lover, and outdoors enthusiast, who is equally happy to snuggle up with a good book, revisit some of her favorite piano pieces, or explore new biking and hiking trails in Laguna Beach.

Ross Cronkrite

Insights Director

With nearly 15 years of media analysis and social listening experience, Ross Cronkrite oversees StratInt’s analysts as Insights Director. Ross works closely with his team to craft data-backed, actionable insights that harmonize with each client’s unique communications strategy.

Ross’ career has always focused on helping clients navigate PR crises through the timely anticipation of reputational risks and opportunities, having provided his expertise to the Department of Defense, U.S. Strategic Command, Bureau of Land Management, Aerojet Rocketdyne, Fannie Mae, and AbbVie.

Born and raised in the Pacific Northwest, Ross holds a graduate degree in Defense and Strategic Studies from Missouri State University. He resides in Portland, Oregon with his wife and kids.

Mitchell Lapierre

Analytics Manager

Mitchell Lapierre is responsible for overseeing the strategy and execution behind StratInt Research’s data analysis. Mitchell heads up the visualization component across all reports and leads the process for maintaining and updating the company’s influencer analytics application.

Mitchell joined StratInt Research after five years as a digital media marketer, managing social media brand accounts for large companies, like DraftKings and Pabst Brewing, as well as for small businesses and startups. In his previous roles, he established data analytics processes for brand teams to take a data-driven approach to marketing strategies.

Mitchell graduated from Emerson College with a Bachelor of Science degree in Marketing Communications and a minor in Entrepreneurial Studies. He resides in Los Angeles where he also lives out his dream of independently writing and producing music.

Gabrielle Hunt

Account Manager

Gabrielle Hunt oversees daily reports that help clients understand the current social media landscape around specific topics of conversation and how influencers are discussing their brand or products. She also uses her public relations background to determine how clients’ messaging resonates in traditional media. 

Prior to StratInt Research, Gabrielle was an analyst at Weber Shandwick, a global PR agency, where she primarily handled clients’ social channel performance, determining how a brand’s content performs and how to improve future content so that it strongly resonates with an audience, for organizations like Chevrolet and Pure Michigan. 

Gabrielle received her BA in Communication Studies from the University of Michigan. She resides in Detroit and loves to travel as often as possible.

Kaia Rosen

Account Manager

Kaia Rosen serves as one of StratInt Research’s Account Managers, where she oversees the daily monitoring processes and briefs clients on social media conversations around their brands and products as well as industry trends to cultivate situational awareness.

Kaia previously held several digital marketing and distribution roles. Prior to StratInt Research, she was the Marketing Manager for Kabillion in which she designed, analyzed and implemented marketing campaigns via television and social media. Additionally, Kaia worked as the Digital Distribution and Content Manager for Splash Entertainment, where she was responsible for managing distribution of the company’s movies and television series on digital platforms. Although much of her background has been based in the entertainment industry, both roles have provided her a deep understanding of the broader digital landscape, which she utilizes to advise healthcare industry clients in her current position.

Kaia holds a Bachelor of Science degree in marketing from San Diego State University and is currently pursuing a master’s degree in business administration from Washington University in St. Louis.