External Business Environment Analysis

Events beyond your control can impact your business.
Are you monitoring them effectively?

High-impact issues in your industry can affect your competitive advantage and your corporate communication strategy.

Events move quickly, and the right data needs to be analyzed in order to seize opportunities and mitigate threats. In our business environment analysis service, we conduct retrospective and predictive studies that provide insights into critical issues in your industry as they trend over time. This lets you optimize your messaging to protect your competitive advantage and boost your performance.

Are you facing challenges like these?

How we help

Our business environment analysis provides a comprehensive assessment of the external issues impacting your organization’s performance and determines how they can be leveraged or protected against. By understanding the factors shaping your industry’s trends and conversations, you can more effectively influence your key audiences and determine how they respond to messages, campaigns, and legislative measures.

Why choose StratInt Research

For over a decade, we’ve been providing data-backed intelligence that helps our clients identify unique opportunities to tell their story and strengthen their competitive position. StratInt team members are experts at navigating the most complex measurement challenges and empowering our clients to understand and leverage these insights.

Our Methodology: Where others go wide, we go deep.

Our approach is to look holistically at your business environment and customize our offerings to provide deep insights that answer your questions. Our process aligns your reputation messages with your key stakeholders, identifying the influencers and delivering insights that impact your business goals. You gain the ability to effectively tell your story and mitigate your reputational risks.



Combining cutting-edge software with one-on-one interviews, our analysts dive deep to understand your target audience, your goals, your performance, and the performance of your competitors.



By synthesizing data from multiple sources and designing targeted analytical strategies, we’ll help you create powerful messaging and manage your audiences’ experience with your brand.



We monitor your environment for potential PR crises and undiscovered intelligence that can give you a competitive advantage. We adapt to any change in your environment so that you continue to receive actionable insights and well-designed strategies.

Get started in 3 simple steps

Let’s talk.

We meet with your teams to understand your pain points and goals and define the project scope.

We develop your plan.

We map out a framework and KPIs for your measurement objectives, with monitoring parameters and search strings.

We put your plan into action.

We develop your customized benchmark report and start delivering insights.

Let us help you transform Data into Intelligence today

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