Traditional Media Analysis

Understand the effectiveness of your print and broadcast marketing efforts, and craft compelling messaging that promotes and protects your brand.

Our Traditional Media Analytics service meticulously monitors your brand’s exposure and reputation across print and broadcast media, providing you with data-backed intelligence specific to pharma and biotech.

You’re empowered to identify topics driving the earned media conversations in the life sciences space. With this knowledge, you can craft messages that not only promote your growth but also protect your reputation.

Are you facing challenges like these?

Newspaper Traditional Media Analysis

How we help

We begin by collecting and analyzing your coverage data in the context of your business goals, your industry standards, and your target audience characteristics. You will be able to measure your impact across all channels: where the topics originate, how they travel across social media, and their role in website content performance.

As a vendor-agnostic provider, we measure your earned media impact with metrics tailored just for you. We customize our approach to fit your strategic needs, instead of using a one-size-fits-all method. After all, your brand is one-of-a-kind, and our approach to helping you should be equally bespoke.

Why choose StratInt Research

For over a decade, we’ve been providing data-backed intelligence that helps our clients identify unique opportunities to tell their story and strengthen their competitive position. StratInt team members are experts at navigating the most complex measurement challenges and empowering our clients to understand and leverage these insights.

Get started in 3 simple steps

Let’s talk.

We meet with your teams to understand your pain points and goals and define the project scope.

We develop your plan.

We map out a framework and KPIs for your measurement objectives, with monitoring parameters and search strings.

We put your plan into action.

We develop your customized benchmark report and start delivering insights.

Let us help you transform Data into Intelligence today

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