Influencer Discovery
and Analysis
Gain an understanding of influencer behavior in your industry and a measure of control over their impact on your target audiences.
In today's rapidly evolving business environment, influencers wield significant power.
Their voices are heard by key stakeholders that shape your corporate reputation in the biotech and pharma sectors. Your challenge extends beyond just identifying these influencers. It’s about engaging with them, monitoring their activities, and strategically leveraging their influence. Our Influencer Discovery and Analysis service lets you direct the narrative and shape perceptions of your brand in biotech and pharma.
Are you facing challenges like these?
- You struggle to discern who is truly influencing your target audience and who is merely background noise.
- You need to pinpoint the specific issues your audience is debating and exert influence over those discussions.
- You want to understand your key influencers better: their reach, motivations, and connections with other influencers.
- You need to develop media proactive engagement strategies with influencers and key opinion leaders that extend social media.
- You require expert human analysis to recommend engagement strategies that build authentic and lasting influencer advocacy programs.
How we help
Our Influencer Discovery and Analysis service for life sciences blends cutting-edge analytics with a deep understanding of the driving forces behind human behavior, tailored specifically to the needs of pharma and biotech. We integrate AI-enabled software with human insights that extend far beyond the basic identification of key influencers.
Our unique approach allows us to dive deep into top influencers, understanding their motivations, assessing the extent of their influence, and exploring how other influencers interact with them. You will be able to identify the people making a real impact on your reputation and ignore those who may have a loud voice but hold little real-world influence.
Here’s how we deliver our insights to you:
- Instant updates whenever your key influencers are active, keeping you abreast of their latest moves.
- Analysis of historical trends among influencers, enabling you to anticipate and prepare for future behaviors.
- Weekly roundups of social media conversations about your organization, giving you a pulse of the current sentiment.
- Expert human analysis to recommend engagement strategies that build authentic and lasting influencer advocacy programs.
- Detailed examinations of influencer profiles to identify who is having the most significant impact on your brand, based on our proprietary dynamic Influencer Scoring methodology.
Why choose StratInt Research
- Reports are customized to your brand strategy and the unique needs of your business.
- All deliverables clarify how you can address a specific pain point or make progress toward a strategic objective.
- StratInt Research is vendor agnostic and able to combine data from any source.
Our Methodology: Where others go wide, we go deep.
Our approach is to look holistically at your business environment and customize our offerings to provide deep insights that answer your questions. Our process aligns your reputation messages with your key stakeholders, identifying the influencers and delivering insights that impact your business goals. You gain the ability to effectively tell your story and mitigate your reputational risks.
1
DISCOVER
Combining cutting-edge software with one-on-one interviews, our analysts dive deep to understand your target audience, your goals, your performance, and the performance of your competitors.
2
ANALYZE
By synthesizing data from multiple sources and designing targeted analytical strategies, we’ll help you create powerful messaging and manage your audiences’ experience with your brand.
3
ANTICIPATE
We monitor your environment for potential PR crises and undiscovered intelligence that can give you a competitive advantage. We adapt to any change in your environment so that you continue to receive actionable insights and well-designed strategies.
Get started in 3 simple steps
Let’s talk.
We meet with your teams to understand your pain points and goals and define the project scope.
We develop your plan.
We map out a framework and KPIs for your measurement objectives, with monitoring parameters and search strings.
We put your plan into action.
We develop your customized benchmark report and start delivering insights.
Let us help you transform Data into Intelligence today
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